Hickory Goat-Karts

The Hickory Goat-Karts identity calls upon the city's roots in the wagon and racing industries. Wagon making was one of Hickory's first major industries with the Piedmont Wagon Company leading the way with their iconic green bodies, red wheels, and yellow trim. Their children's model, pulled by goats, was called a goat cart. The Goat-Karts identity also pulls upon Hickory’s roots in the racing industry. The city’s short track is nationally known and is known as the “Birthplace of NASCAR stars”.